Saturday 29 January 2011

Evaluation on how effective the artwork is:

I feel that my final album cover piece is effective in many ways:

Design:
Firstly, I feel that the simple but unique design I have used successfully targets my target audience. The feminine features of the artist, such as her lips, the large flower and her eyes are highlighted. Through media language, i felt that this would symbolize uniqueness about the artist, reflecting the message that she is a care free person.

This would therefore give the album some differentiation from most other album covers, as it is a unique design, so when it is being sold in shops, it would stand out from amongst the other album covers.

Audience:
I feel that this album cover targets the audience of young girls from 14 - 19 year olds as it allows them to see the artist as a role model as she is fashionable and is being portraying a stereotypical pop artist. This is targeted through her pose and and facial expression which gives gives the portrayal that she is a role model for the young target audience.

Thus, the psychographic of the audience would be mainly surrounded with fashion, magazines, social sites or anything that happens to be popular which many people find popular. Maybe not as significantly, but it will also appeal to young boys of the same age as it they may find the artist attractive with her feminine features being focused on from the cover.

Conventions:
I also feel that this album cover follows all of the typical conventions for most album covers. The main image is focused on the artist, which is typical of a pop album, with her posing in a trendy and stylish way toward the camera. The font is energetic and makes the album cover stand out with the bright colour juxtaposing the faded image colour.

I have also included the album name and artist name on the front cover. From the back of the album cover, i have enlisted all the different songs that are to be included in the album and i have included a spine of the album cover that contains the name of the album and the artists name as expected with any real album cover.

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